The idea

Start from a library of luxury-themed videos, create short formats with voiceover and captions, then test different editorial angles on TikTok and other platforms.

Workflow

• Sorting footage and checking usage rights;
• writing an original script with a recognisable editorial line;
• captions, vertical editing and title variants with AI tools;
• scheduling posts and tracking performance;
• analysing results before thinking about revenue.

What I understood

Owning videos in a bundle gives you neither the right to repost them nor access to platform monetisation: content that is simply reused is often excluded. That’s what moved me from reposting to real creative work.

What I want to test

The value of a genuine creative contribution (analysis, editing, commentary and explanation) rather than automatic reposting.